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For more information, contact:

Kirsten Skedd Fischer, Senior Marketing Manager
Phone: 781-734-8625; Email: kirsten.fischer@reedbusiness.com

 Consumer Media & Content 

Strong Growth Projected in Asian Online Gaming

SCOTTSDALE, Ariz., May 19, 2008 - Revenue for the online gaming market in the Asia/Pacific region is expected to grow rapidly between 2008 and 2013, reports In-Stat http://www.in-stat.com . Key factors driving this growth include growing household Internet penetration, increased content development for online-specific games, and the unique experience that online gaming offers, the high-tech market research firm says.


"The online gaming market in Asia/Pacific is growing in tandem with the significant increase in consumer Internet use," says Stephanie Ethier, In-Stat analyst.  "In addition, the number of market players is rapidly expanding; therefore, improved content and a greater variety of games are keys to success in this market."


Recent research by In-Stat found the following:

  • Total revenue for the Asia/Pacific online gaming market is expected to reach US$21.1 billion in 2013.
  • MMORPGs remain the mainstream of Asia’s online gaming market.
  • China is the fastest-growing market for online gaming and is expected to become the largest market in Asia in 2009.

Recent In-Stat research, Online Gaming in Asia: Strong Potential for Growth (#IN0804025CM), covers the Asia/Pacific market for online gaming. It provides forecasts for online gaming revenue and subscriber growth through 2013, segmented by country. It also includes analysis of market drivers and challenges, as well as profiles of popular game developers/operators in the region.

For more information on this research or to purchase it online, please visit: http://www.instat.com/catalog/mmcatalogue.asp?id=212 or contact a sales representative: http://www.instat.com/sales.asp

The price is $3,495 (US).

This research is part of In-Stat’s Consumer Media & Content service. “Content is King,” and as digital content evolves it drives a rapidly shifting market place, which demands large investments in unproven products and services. In-Stat too has made investments to cover the consumer media and content markets, enlisting a half-dozen seasoned In-Stat analysts who contribute to this service throughout the year, leveraging In-Stat’s wide breadth of research practices. Consumer Media & Content (CMC) provides invaluable insights into how new delivery methods and business models will influence the evolution of the media value chain end-to- end. CMC also addresses the creation, acquisition, distribution, and use of digital content (audio, imaging, video, and voice), and how it fits into the evolving consumer’s digital entertainment lifestyle.

Related In-Stat reports:

Online Gaming: Worldwide Subscriber Growth Expected for Both Free and Subscription-based Online Services

For more information, contact:

Stephanie Ethier, Senior Analyst
Phone: 781-734-8352
Email: stephanie.ethier@reedbusiness.com

Kirsten Skedd Fischer, Senior Marketing Manager
Phone: 781-734-8625
Email: kirsten.fischer@reedbusiness.com

Report Info

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About In-Stat

In-Stat’s market intelligence combines technical, market and end-user research and database models to analyze the Mobile Internet and Digital Entertainment ecosystems. Our insights are derived from a deep understanding of technology impacts, nearly 30 years of history in research and consulting, and direct relationships with leading players in each of our core markets. In-Stat provides its research through reports, annual subscriptions, consulting and advisory services to inform critical decisions. Technology vendors, equipment manufacturers, service providers and media companies worldwide rely on In-Stat to support critical business, product and technology decisions.







 
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