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Cell
Phone Makers Set Annual Record with Record Q4
SCOTTSDALE, Ariz., February
14, 2005 - A record fourth quarter last year
for cell phone manufacturers helped ensure a third
straight record year for mobile phone shipments
worldwide, according to In-Stat (www.in-stat.com).
The high-tech market research firm reports that
for the quarter ending Dec. 31, total shipments
were 193.7 million units.
In-Stat has also found the following:
- Nokia retained its number one
position, shipping 66.1 million cell phones
in the period. Motorola had strong sequential
growth, up 36%, but placed a distant second
with 31.8 million phones.
- Among the leaders, Samsung
faltered the most sequentially, shipping 21.1
million phones, a drop of 7% from the third
quarter when it shipped 22.7 million phones
and nearly caught Motorola.
- Up-and-comer LG leaped into
fourth place in the fourth quarter of 2004,
shipping 13.9 million cell phones and moving
ahead of struggling Siemens, which produced
13.5 million cell phones.
- Nokia's strong quarter, spurred
by a mid-price camera phone, helped it recapture
some lost market share, moving up three percentage
points to 34.1%.
- Motorola's quarterly market
share grew more than two points to 16.4%. Samsung's
quarterly share slid nearly three points to
10.9%.
- Market shares in the quarter
for the rest of the top six were: LG with 7.2%,
Siemens 7%, and Sony Ericsson 6.5%.
- LG continued its steady climb
with strong sales of its camera phones in the
U.S. market, and healthy sales of its third-generation
models in Europe.
- Siemens' cell phone division
suffered a $187 million loss in the quarter
amid speculation the company would make a drastic
change, including the possibility of closing
the division. A possible buyer or partner has
not stepped forward. Managers in Germany have
said only that they are still exploring the
division's future.
- For the full year, global shipments
totaled 678 million mobile phones, a 27% increase
over last year.
- Annual market shares for the
top vendors were: Nokia 30.6%, Motorola 15.4%,
Samsung 12.8%, Siemens 7.3%, LG 6.5% and Sony
Ericsson 6.3%.
- This year, shipments are expected
to grow about 7% to approximately 725 million
units.
Additional information will
be available in the upcoming report, ""Wireless
Handset Quarterly Update: 4Q 2004" (#IN0502104WH).
For more information on this report, contact Tina
Sheltra at 480-609-4531, or tina.sheltra@reedbusiness.com.
For
more information, contact:
Neil
Strother, Senior Analyst - Wireless
Phone: 425-827-7150
Email:
nstrother@reedbusiness.com
Elaine
Potter, Marketing Coordinator
Phone: 480-483-4441
Email: epotter@in-stat.com
Market Research
from In-Stat
In-Stat offers
a broad range of information resources and analytical
assets to technology vendors, service providers,
technology professionals, and market specialists
worldwide. The company stands alone in its ability
to integrate both supply-side and demand-side
research methodologies into a single comprehensive
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capability relies on a unique ability to cover
the entire value chain from engineering-level
technology, through equipment, infrastructure,
services and end-users.
In-Stat is a part Reed
Business Information, a leading provider of
critical information and marketing solutions to
business professionals and a member of the Reed
Elsevier.
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