| The PDA Market: Can it Re-invent Itself by Enhancing Usability? |
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While shipments declined in 2003, PDAs continued their evolution into multimedia and business data devices. Manufacturers are still focusing on growing the market by attracting new users and convincing current users to upgrade. The coming year will see advances in both software and components, with lower unit prices, improved operating systems, and increased attention to multimedia and wireless functionality driving growth. In addition, as IT spending recovers, PDA manufacturers are looking for increased shipments to corporations. This report compiles research and analyses on the worldwide PDA market and provides a review of the market in 2003 in terms of unit shipments, vendor and operating system market shares and trends. It also forecasts unit shipments, revenues, and regional segmentation from 2003 to 2008, and depicts processor market shares and revenue. The report provides profiles of major vendors and their most recent products, and discusses market trends, opportunities and challenges. In its coverage of the PDA market, In-Stat/MDR includes those products that are focused on the consumer and corporate markets. Coverage will not include those PDAs specifically designed for industrial or retail markets, “smartphone” products that are sold only by wireless service providers or manufactured by a traditional mobile phone manufacturer, or messaging products such as Research in Motion’s.
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