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Demand for Wireless High-speed Data Services and Applications

Service: Wireless Panel
Report Number: IN0401298WI
Publication Date: April 2004
Number of Pages: 91
Report Price: $2,595 U.S. Dollars
Analyst: Becky Diercks

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Abstract
High-speed Wireless Wide Area Network (WWAN) data service was the topic of the most recent survey of In-Stat/MDR’s Wireless Panel. Overall, the wireless data market has been growing slowly, but is on an up-tick, and high-speed technology represents one enabler helping the market grow. High-speed networks based on EDGE, UMTS, CDMA 1xRTT EVDO and EVDV will continue to be built out throughout the course of the next few years. Carriers must now grapple with issues such as the price that users will pay to access these services, whether they will use them as a replacement to hotspot (public wireless LAN) and/or wireline data services such as cable and DSL, what the driving applications are (from both a business and consumer perspective), and which types of devices they will use to access these services. These are some of the questions that are answered in this report.

Table of Contents

  • Executive Summary
  • Introduction
  • About the Panel
  • Methodology for Collecting Wireless Panel Data
    • Respondents Tend to Use Multiple Mobile Devices
    • Mobile Devices Planned for the Future
    • Potential for WWAN Data Service Subscription Growth is High
    • Notebooks Are Gaining in Popularity as the Access Devices of Choice for WWAN Data Services
    • WWAN Data Services Support Both Business and Personal Needs
    • WWAN Data Services Will Support Both Business and Personal Needs of Planned Users as Well
    • AT&T Wireless' Wireless WAN Data Service is Used Most Often by Respondents
    • Wireless Voice Providers Are Often the Same as Data Providers
    • WWAN Data Service Bills Average More than $60 Per Month
    • Respondents Planning to Use the Service Intend to Spend Less Than Current Users
    • Service Price is a Critical Decision-making Criteria for Both Current and Planned Users
    • There is Considerable Interest in EDGE
    • Lack of Awareness May Pose a Barrier to Future Wireless Data Adoption
    • Interest in Imaging and Video Applications for Personal Needs
    • Personal Productivity Applications Will Remain the Most Popular Business Applications for the Foreseeable Future
    • What Will Happen to the Hotspot Market as a Result of High-speed WWAN Services?
    • The Importance of Bundled Wireless Data Services
    • Adoption of High-speed Wireline Data Services
    • The Need for Speed
    • Interest in a Wireless Service Replacement to DSL and Cable Modem Service
    • Attractive Payment Options
    • Will a Wireless Service Command a Premium Price?
  • Conclusions
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In-Stat/MDR (www.instat.com) is a leading provider of actionable market research, market assessments and market forecasts of semiconductor and advanced communications equipment and services. The firm's forecasts, analysis and insights are informed by both a deep technology understanding and a unique research methodology, which examines each segment of the value chain for each market. Technology vendors, service providers, technology professionals and market specialists, worldwide, rely on In-Stat/MDR's tenured, experienced staff and in-depth research to support critical technology, product and success decisions.

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