Mobile Professionals = Roaming Charges: Exploring and Sizing the US Mobile Professional Wireless Data Market

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Report Abstract, Table of Contents, List of Tables, List of Figures

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Mobile Professionals = Roaming Charges: Exploring and Sizing the US Mobile Professional Wireless Data Market

Service: Mobile Consumer Data & Multimedia Services
Report Number: IN0401667MCD
Publication Date: December 2004
Number of Pages: 20
Report Price: $1,995 U.S. Dollars
Analyst: Amy Cravens

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Abstract
As the US wireless market matures and subscriber growth rates begin to slow, wireless data revenues present an important growth opportunity for carriers. To assist industry players in understanding how best to target these diverse demographic and behavioral segments, In-Stat/MDR has prepared a series of reports, of which this one highlights the mobile professionals market (those who travel 20 percent or more of the time for business). This report provides actionable quantitative data, as well as meaningful strategic insights, on wireless data opportunities within each segment. Usage rates and patterns, as well as a 5-year forecast, is provided for this population’s usage of wireless data services.

Table of Contents

Executive Summary
Methodology
- Forecasting Techniques
- Structured Research Sources
  - Consumer Mobility Study
  - US Census Bureau
Market Demographics
Market Trends
- Wireless Trends
Expenditures & Usage
- Expenditures
- Usage
- Wireless Phone Features
Forecast
- Subscriber Forecast
- Service Revenue Forecast
Conclusion

List of Tables

Table 1. Number of Frequent Business Travelers (FBT) Workers by Size of Business - US Businesses (in Thousands), 2003 - 2008
Table 2. Billing and Monthly Spend for Wireless Services
Table 3. Current Use of Wireless Services (Multiples Accepted)
Table 4. Attractiveness of Location-Based Services
Table 5. Current Wireless Phone Features
Table 6. Willingness to Spend for Wireless Phone Features
Table 7. Wireless Data Subscriber Forecast (in Millions), 2003-2008
Table 8. Wireless Data Service Revenue Forecast (in Millions), 2003-2008

List of Figures

Figure 1. Mobile Professional Wireless Data Service Revenue Forecast (in Millions), 2003-2008
Figure 2. Number of Frequent Business Travelers (FBT) Workers - US Businesses (in Thousands), 2003 - 2008
Figure 3. Wireless Service Usage, Personal, Business, or Prosumer
Figure 4. Percent Prosumer Wireless Data Usage for Personal and Business Purposes
Figure 5. Mobile Professional Market Wireless Data Subscriber Forecast (in Millions), 2003-2008
Figure 6. Mobile Professional Market Wireless Data Service Revenue Forecast (in Millions), 2003-2008

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In-Stat (www.in-stat.com) is the leading provider of actionable market research, assessments and market forecasts of semiconductors and advanced communications equipment and services. Our market forecasts, market analysis, and market insights are derived from both a deep technology understanding and a unique research methodology, which examines each segment of the value chain for each market. Technology vendors, service providers, technology professionals and market specialists, worldwide, rely on In-Stat’s tenured, experienced staff and in-depth research to support critical technology, product and success decisions.