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| Wireless In the Enterprise: Churn, Reimbursement,
& Wireless Data Usage Patterns |
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In a recent survey (February 2004), In-Stat/MDR questioned
more than 1,000 corporate users of wireless data services to determine how they
used these services and what services and applications they most wanted. The results
of this survey of business people show an increase of usage of wireless data services
in the enterprise.
Many of the findings were not surprising – i.e. the most in-demand wireless
data service was access to e-mail from a wireless device. More interesting was
the fact that nearly one-third of those surveyed were very interested in services
such as using their mobile phone on a WiFi network for voice access. |
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- Executive Summary
- Methodology
- Introduction
- Wireless Data
Forecasts
- Wireless Data
in the Enterprise Survey Results
- About the Survey
Respondents
- Time Spent
Traveling for Business
- Churn and Corporate
Loyalty to Wireless Carrier
- Wireless Charges
and How Employees are Reimbursed for Wireless Usage
- Wireless
Reimbursment
- Wireless
Charges
- Usage of Wireless
Data Services and Applications
- Interest in
Wireless Data Services and Applications
- Conclusion
- Figure 1. Summary
of interest in purchasing wireless data services and applications
- Figure 2. Company
size of survey respondents
- Figure 3. Time
spent traveling or away from corporate workplace
- Figure 4. Amount
of time spent traveling for business each year
- Figure 5. Length
of time respondents have been with current wireless operator
- Figure 6. Percentage
of workers that have been with current wireless operator 6 months or
less, by company size
- Figure 7. Percentage
of workers that have been with current wireless operator 6 months to
less than one year, by company size
- Figure 8. Percentage
of workers that have been with current wireless operator one year to
less than two years, by company size
- Figure 9. Percentage
of workers that have been with current wireless operator two year to
less than three years, by company size
- Figure 10. Percentage
of workers that have been with current wireless operator for three years
or more, by company size
- Figure 11. How
employees' wireless phone service is paid for
- Figure 12. How
employees' wireless phone service is paid for, by industry sector
- Figure 13. Employee
pays wireless bill directly and is responsible for all wireless charges
- Figure 14. Employer
pays employee's wireless bill directly
- Figure 15. Employee
pays bill, and employer reimburses employee for some charges
- Figure 16. Employee
pays bill, and employer reimburses employee for all charges
- Figure 17. Average
wireless phone charges paid by respondents
- Figure 18. Average
percentage employees are compensated for their wireless charges
- Figure 19. Currently
used wireless data services
- Figure 20. Average
spending on wireless data services per month
- Figure 21. Summary
of interest in purchasing wireless data services and applications
- Figure 22. Summary
of interest in purchasing wireless data services and applications, for
small and home-based businesses
- Figure 23. Summary
of interest in purchasing wireless data services and applications, for
small and medium sized businesses
- Figure 24. Summary
of interest in purchasing wireless data services and applications, for
medium and large businesses
- Figure 25. Interest
in purchasing ability to access company-specific applications via a
wireless connection
- Figure 26. Interest
in purchasing wireless email service
- Figure 27. Interest
in purchasing text messaging service
- Figure 28. Interest
in purchasing Instant Messaging service on wireless device
- Figure 29. Interest
in purchasing wireless PIM functionality
- Figure 30. Interest
in using a cellular phone over a WiFi network
- Table 1. Total
US Wireless Data Subscribers, Segmented by Business & Consumer
- Table 2. US wireless
business subscriber forecast, 2003 though 2009, segmented by business
size
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