Understanding the Opportunity for Telco TV in the US

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Understanding the Opportunity for Telco TV in the US

Service: Telco TV Survey
Report Number: IN0402124VOD
Publication Date: August 2004
Number of Pages: 58
Report Price: $8,995 U.S. Dollars
Analyst: Michelle Abraham

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Abstract
The market for telco TV services is growing in the US among the small independent operating companies who serve many rural, and formerly rural, communities across the country. These companies want to grow their revenue opportunities, as well as compete against cable operators who have plans to offer voice services.

In May 2004, we surveyed the 550 telcos that are members of the National Telecommunications Cooperative Association (NTCA) on their plans for digital TV service deployment. Our objectives were to obtain an understanding of the demand for video deployments from small independent telcos in the United States, the important factors for telcos when making a decision on video deployments, and the important features for the following types of equipment and software:
· Video Headend
· Middleware
· Set Top Boxes
· Network Infrastructure

Data is reported by number of access lines (less than 5,000, 5,000 to 9,999, 10,000 to 19,999, 20,000 to 49,999, and more than 50,000), time frame for telco TV deployment (regardless if they offer a TV service now), and how the IOC will engineer their network to enable telco TV deployment. The report also includes a five-year forecast for US IOC Telco TV subscribers and homes served.

Table of Contents

Executive Summary
Introduction
Objectives
Methodology
Telco Demographics
Telco Network Attributes
Telco TV Today
Telco TV in the Future
Importance of Various Features of Telco TV Equipment
Conclusion

List of Tables

Table 1. Bandwidth for Digital TV
Table 2. Reach of DTV Services by Time Frame
Table 3. Telco TV Technology Importance by Deployment Time Frame
Table 4. Importance of DSLAM/DLC Equipment Features by Access Lines
Table 5. Importance of Head-end Equipment Features by Access Lines
Table 6. Importance of VOD Server Features by Access Lines
Table 7. Importance of Set Top Box Features by Access Lines
Table 8. Importance of Middleware Features by Access Lines
Table 9. IUS IOC Telco TV Market

List of Figures

Figure 1. Telco Video Network
Figure 2. Number of Access Lines
Figure 3. Telco Annual Revenue
Figure 4. Regional Location
Figure 5. Access Lines Served from a Remote Terminal
Figure 6. Fiber Access Lines
Figure 7. Fiber Fed Remote Terminals
Figure 8. Remote Terminal DSL Maximum-Engineered Loop Length
Figure 9. POTS Ports Per DLC
Figure 10. DSL Ports Per DLC
Figure 11. Offering TV Today
Figure 12. Offering TV Today by Number of Access Lines
Figure 13. Offering Digital TV Today
Figure 14. TV Delivery Network
Figure 15. TV Delivery Analog vs. Digital
Figure 16. Number of TV Channels Offered
Figure 17. TV Channels Offered Analog Vs. Digital Comparison
Figure 18. TV Channels by Network Type
Figure 19. TV Service Availability
Figure 20. TV Service Availability by Type of Network
Figure 21. Subscriber Take Rate
Figure 22. Subscriber Take Rate by Network Type
Figure 23. Subscriber Take Rate Analog vs. Digital Comparison
Figure 24. Timeframe to Offer Digital TV over DSL or Fiber
Figure 25. TV Service Plans by Access Lines
Figure 26. Reasons for Not Deploying Digital TV
Figure 27. TV Providers Plans for VOD
Figure 28. Video Streams Per Home
Figure 29. Video Streams Per Home based on Access Lines
Figure 30. Streams per Home by Network Type
Figure 31. Number of Digital TV Channels
Figure 32. Quality Metrics for Digital TV
Figure 33. Plan to Re-engineer Loops
Figure 34. Homes Served with Digital TV at the End of 2004
Figure 35. Percent of Homes Reached with TV
Figure 36. Digital TV Access Technology
Figure 37. Homes Served with Digital TV
Figure 38. TV Homes’ Penetration by Deployment Plans
Figure 39. Digital Access Lines
Figure 40. Digital TV Technologies to be Used
Figure 41. Digital TV Technologies by Access Lines
Figure 42. Video Transport Topology
Figure 43. Importance of DSLAM/DLC Equipment Features
Figure 44. Importance of Headend Equipment Features
Figure 45. Importance of VOD Server Features
Figure 46. Importance of Set Top Box Features
Figure 47. Importance of Middleware Features

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