The Emerging Market for Push-to-Talk/PoC Services

Microprocessor Report: Search | Client Login

In-Stat Market Research: Search | Client Login

Market Research Report Information
Report Abstract, Table of Contents, List of Tables, List of Figures

2005 Reports: May April March February January 2004 Reports: December More >

The Emerging Market for Push-to-Talk/PoC Services

Service: Mobile Business Markets
Report Number: IN0502078MBM
Publication Date: March 2005
Number of Pages: 34
Report Price: $2,995 U.S. Dollars
Analyst: Becky Diercks

Members Only: Full text HTML , PDF
Purchase This Report Online
Contact a Sales Representative

Abstract
“Push-to-Talk” capability was very hot in 2003 and 2004, as new technology became available that allowed cellular carriers to compete against Nextel and its PTT Direct Connect (walkie-talkie-like) service. PTT allows end-users to communicate one-on-one, or with a group, through the push of a button on their wireless handsets. It can be implemented in different mobile technology standards, such as GSM/GPRS and CDMA2000, and can also be combined with presence and instant messaging services. When implemented over a cellular network, the technology is referred to as Push-to-Talk over Cellular (PoC).

This report discusses both PTT and PoC. It provides results from a end-user survey regarding current and planned usage (including user profiles), willingness to pay for the service and handset to get PTT, frequency of current/planned usage and customer satisfaction. It also includes US and Worldwide subscriber and service revenue forecasts, profiles of the major PTT/PoC technology suppliers, and profiles of some of the key US PTT/PoC service providers.

Table of Contents

Executive Summary
Methodology
Introduction
Push to Talk Backgrounder
- PTT
  - iDEN
- PoC
PTT Adoption
PTT/PoC End-User Research
- PTT Usage Characteristics and Satisfaction
- Future Users' PTT/PoC Expectations and Willingness to Switch Carriers
PTT/PoC Vendors
- fastmobile fastchat
- Kodiak Networks
- Motorola
- Nokia
- Nortel
- QUALCOMM
- Sonim Technologies
Carrier Profiles
- ALLTEL
- Cingular
- Nextel
- Southern LINC
- Sprint ReadyLink
- Verizon Wireless
PTT/PoC Forecasts
- United States
- Worldwide
Summary

List of Tables

Table 1. US PTT Adoption, by Industry
Table 2. PTT User Demographics
Table 3. Wireless Service Providers and Usage Information
Table 4. ALLTEL Touch 2 Talk Service Plans
Table 5. US PTT/PoC Subscriber Forecast
Table 6. US PTT/PoC Service Revenue Forecast
Table 7. Worldwide PTT/PoC Subscriber Forecast
Table 8. Worldwide PTT/PoC Revenue Forecast

List of Figures

Figure 1. PTT Adoption
Figure 2. Interested in Using PTT
Figure 3. Willingness to Pay for PTT Capability on Handset
Figure 4. Frequency of Access
Figure 5. PTT ARPU
Figure 6. Willingness to Pay for PTT-enabled Handset
Figure 7. PTT Users Communicate Primarily With Business Users
Figure 8. Benefits of PTT
Figure 9. PTT Customer Satisfaction
Figure 10. PTT Satisfaction on Key Attributes
Figure 11. PTT Interest, by Carrier Used
Figure 12. Awareness of Carrier PTT/PoC Services
Figure 13. Willingness to Switch Carriers to Get PTT
Figure 14. Desired Session Initiation Time Lengths
Figure 15. The Importance of Interoperability
Figure 16. Total US PTT/PoC Subscriber and Service Revenue Forecast
Figure 17. Worldwide PTT/PoC Subscriber and Service Revenue Forecast

Information Alerts
Sign Up | Current

Market Alerts
Sign Up | Current

Processor Watch
Sign Up | Current

Quick Links

In-Stat (www.in-stat.com) is the leading provider of actionable market research, assessments and market forecasts of semiconductors and advanced communications equipment and services. Our market forecasts, market analysis, and market insights are derived from both a deep technology understanding and a unique research methodology, which examines each segment of the value chain for each market. Technology vendors, service providers, technology professionals and market specialists, worldwide, rely on In-Stat’s tenured, experienced staff and in-depth research to support critical technology, product and success decisions.