
June 12,
2006
Business PC Users Admit to Storing Multimedia for Personal Use
Personal multimedia content holds a place within the US business user’s work computer, even among senior-level staff, according to In-Stat’s (http://www.in-stat.com) Business User Computing Survey. The survey was aimed at determining what computer form factors and configurations businesspeople are using, in order to draw conclusions about how computers are being employed in relation to media content.
Overall, it is important to remember that businesses act differently in their consumption of computing devices. For example, 23% of respondents continue to use legacy OSs (Windows 2000 and older), which has important implications with the looming introduction of Vista. It is equally important to note the business users do not always limit their usage of business computers to ‘business content.’ Recent research by In-Stat found the following:- Executive/Manager respondents had the greatest penchant to use Mobile Computers.
- Roughly 35% of business respondents store songs on their business PCs.
- IT/Tech personnel were more likely to store audio, video, and image content on their work computers than other categories of workers, and coincidentally, had significantly larger hard drive capacities on average.
- Surprisingly, those who identified themselves as engineers had computing devices that tended to mirror the average business user.
This Market Alert is drawn from the In-Stat research, US Business PC Profile: Business Survey Characterizes the Installed Base
(#IN0603345SI), which covers the results of an In-Stat survey of PC users in the workplace. The survey was aimed at determining what computer form factors and configurations businesspeople are using, in order to draw conclusions about how computers are being employed in relation to media content—with particular attention being paid to personal-type content. Additionally, the research examines how major US business segments compare in these regards.
This research is part of In-Stat's PC Technology service, which analyzes the market and technology changes that effect current and future PC system architectures. This service’s coverage includes in-depth analysis of core-logic, graphics, internal interfaces, external wireless interfaces, and other changing PC technologies, as well as coverage of changing usage models, current issues in the PC market, and roadmaps for future PC processors. For more information on this research, please visit: http://instat.com/catalog/Scatalogue.asp?id=68 or contact Erin McKeighan at 480-609-4551 or emckeighan@reedbusiness.com. The price is $2,995 (US).
Related research covers a new class of hand-held consumer electronics device that attempts to offer consumer and communications functions combined with a full-function PC. Based on a traditional PC platform and backed by industry heavy weights Microsoft and Intel, the Ultra Mobile PC (UMPC) overcomes many of the computing limitations associated with other Consumer Electronics (CE) devices, such as cellular phones, and the mobility limitations of existing PCs. In-Stat believes the potential for UMPC shipments could be as high as 7.8 million units by 2011. For more information, on the In-Stant Analysis “The Ultra Mobile PC – Hip or Hype?” (#IN0603330IN), visit: http://www.instat.com/catalog/Scatalogue.asp?id=68#IN0603330IN
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