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Internet
Drives SOHO Technology Spending
Table of
Contents
-
Market Overview
-
Opportunities Abound Contents
- IT
Expenditures
- IT
Allocation Breakdown
-
SOHO Business Channel Preferences
- Marketing
Tools
-
Some Thoughts on SOHO Businesses...
-
Conclusion
-
Methodology & Sources
-
Report Map
List
of Figures
-
Figure 1: Total Market Opportunity, SOHO Business 1998
- Figure
2: Fundamental Market Segments, SOHO Business 1998
- Figure
3: Attractive Product/Service Bundles, SOHO Business
1998
-
Figure 4: IT Spending by Size of Business, SOHO Business
1998
- Figure
5: Average IT Spending Allocation, SOHO Business 1998
-
Figure 6: Average IT Spending Allocation, Very Small
SOHO Business 1998
-
Figure 7: Average IT Spending Allocation, Home-based
SOHO Business 1998
- Figure
8: Technology Channels, SOHO Business 1998
-
Figure 9: Channels for Computer Hardware and Software,
SOHO Business 1998
-
Figure 10: Channels for Communications Equipment, SOHO
Business 1998
-
Figure 11: Channels for Network Hardware, SOHO Business
1998
- Figure
12: Sources for Technology Information, Technology-enabled
SOHO Business 1998
-
Figure 13: Sources for Technology Information, Technology-disabled
SOHO Business 1998
-
Figure 14: Sources for Technology Information, Home-based
SOHO Business 1998
-
Figure 15: Sources for Technology Information, Very
Small SOHO Business 1998
-
Figure 16: Most Effective Marketing Tools for Tech Vendors,
Home-based SOHO Business 1998
-
Figure 17: "IT Vision" Statements, Technologically
Advancing SOHO Business 1998
-
Figure 18: "IT Vision" Statements, Technologically
Disabled SOHO Business 1998
-
Figure 19: Technology Adoption Curve, SOHO Business
1998
-
Figure 20: Technology Adoption by Size of Business,
SOHO Business 1998-2002
-
Figure 21: Internet-enabled Business Adoption, SOHO
Business 2002
-
Figure 22: Classifying Businesses into "E-business",
SOHO Business 2002
List
of Tables
- Table
1: IT Spending by Size of Business, SOHO Business 1998-2002
-
Table 2: Technology Market Opportunity by Technology,
SOHO Business 1998-2002
-
Table 3: Technology Spending Growth by Size of Business,
SOHO Business 1997-2002
-
Table 4: Technology Spending Growth by Type of Technology,
SOHO Business 1997-2002
- Table
5: Computer Hardware Spending, SOHO Business 1998-2002
-
Table 6: Computer Hardware Spending Growth, SOHO Business
1998-2002
-
Table 7: Computer Software Spending, SOHO Business 1998-2002
-
Table 8: Computer Software Spending Growth, SOHO Business
1998-2002
- Table
9: Network Hardware Spending, SOHO Business 1998-2002
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Table 10: Network Hardware Spending Growth, SOHO Business
1998-2002
-
Table 11: Communications Spending, SOHO Business 1998-2002
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Table 12: Communications Spending Growth Rates, SOHO
Business 1998-2002
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Table 13: IT Personnel Spending, SOHO Business 1998-2002
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Table 14: IT Personnel Spending Growth Rates, SOHO Business
1998-2002
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Table 15: Computer Consultants Spending, SOHO Business
1998-2002
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Table 16: Computer Consultants Spending Growth Rates,
SOHO Business 1998-2002
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Table 17: "Other Technology" Spending, SOHO
Business 1998-2002
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Table 18: "Other Technology" Spending Growth,
SOHO Business 1998-2002
Report
Information
This
report focuses on the market opportunities for technology
within the SOHO market (1 - 4 employees), segments this
market, and discusses trends in the "technological advancement"
of SOHO technology buyers. Additionally, Opportunities
Abound gives clear analysis of buyers in this market and
presents straight-forward business recommendations on
how vendors can develop and cash in on this growing market.
The report includes five-year forecasts on IT spending,
technology spending by type of technology, and technology
spending growth.
- Report
title: Opportunities Abound: SOHO Market Forecasts,
1998-2002
- Report
number: MMSH9802MS
- Date: May 1999
- Pages: 32
- Price:
$1,995 USD
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to buy this report
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